- Art Privée
About the project
Web and identity design for an international arts site. We created two designs for Art Privée, an online resource for art enthusiasts.
The goal of the redesign was to make searching and finding art galleries and works of art much easier. We used Google Maps and a multi-tiered search system to facilitate multiple ways of uncovering this essential information.
We were also asked to improve social media presence in the site and to add an Arts blog. Social media areas were placed in key locations, including an Instagram showcase. For the Arts blog, letterbox style images and galleries were included to make the blog be very visual and work as a showcase for specific art events and shows.
We also explored modifying their logo, as well, and tried to come up with something elegant but with some edge that was bold enough to read at both large and small sizes.